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28 years. $2B+ generated. Campaigns live in 48 hours. High-volume lead generation, pay per call, and customer acquisition for companies that don't have time to wait.

$2B+
Revenue Generated
40M+
Leads Delivered
28+
Years Operating
Performance Snapshot

Why Brands Choose RRM

500+
Campaigns Launched
Top 1%
Google Premier Partner
A+
BBB Rating
2x Inc 5000
#4388 & #4687
Lead GenPay Per CallE-CommerceManaged Search
BBB A+ Accredited
2x Inc. 5000 Honoree
Top 1% Google Premier Partner
Est. 1998 • Las Vegas, NV
The Founder
Kevin De Vincenzi at the Inc. 5000 Awards Ceremony, 2019

Built on Hustle.
Scaled by Obsession.

Kevin De Vincenzi got into internet marketing in 1996 — the dial-up era, when banner ads were cutting edge and most people still thought the internet was a fad. While everyone else was figuring out email, Kevin was already running high-scale email and messaging campaigns on AOL, figuring out how to drive traffic and get paid for it. A New York native with business in his blood, he saw the internet for what it was before almost anyone else: the greatest customer acquisition machine ever built.

He founded Rapid Response Marketing in 1998 out of Las Vegas and never looked back. By 1999 he was running user acquisition for X.com before it became PayPal. Then came Blockbuster, AT&T, Netflix, Vonage, Uber, Lyft — and dozens of household names we can't mention due to contractual agreements. The nickname "The ClickFather" was earned almost 20 years ago by the industry itself — because when people wanted quick scale and real results, they knew exactly who to come see.

Today, Kevin runs RRM and a portfolio of performance-focused companies, and still gets on every client call personally. Two-time Inc. 5000 honoree. Top 1% Google Premier Partner. Over $2 billion in client revenue generated. But the thing that hasn't changed since 1996 is the speed — your campaign can be live in 48 hours.

Kevin De Vincenzi
Kevin De Vincenzi
CEO • "The ClickFather"™
In Internet Marketing Since 1996
48-Hour Launch
From signed agreement to live traffic in two days. Not two months.
You Talk to Kevin
No junior AMs, no runaround. Direct access to the founder on every account.
NDA-Level Clients
Half our client roster can't be named. That's by design.
28 Years, Zero Slowdowns
Survived every algorithm change, platform shift, and market crash since 1996.
The RRM Timeline
1996
Kevin De Vincenzi enters internet marketing in the dial-up era — one of the earliest performance marketers in the game
1997
Running high-scale email & messaging campaigns on AOL — direct response marketing before the rest of the industry caught on
1998
Rapid Response Marketing founded in Las Vegas
1999
Running user acquisition for X.com (later PayPal) — $10/signup when users got $20 free
2003
Expanded into pay per call — pioneering inbound call campaigns
2006
Blockbuster online acquisition — 14+ months of high-scale growth
~2012
Lyft driver & rider acquisition campaigns — scaling rideshare sign-ups across key markets
2019
Inc. 5000 — ranked #4687 fastest-growing private company
2020
Inc. 5000 again — #4388. Surpassed $2B in client revenue
2021–Now
Ongoing campaigns under NDA with major national brands across insurance, legal, home services, and financial verticals
What We Do

Performance Marketing
That Moves The Needle

Every service is engineered for measurable, scalable results — from the first click to final conversion. No brand awareness fluff.

Core Service

Pay Per Call

The verticals we know inside out: insurance, legal, home services, financial, and healthcare. Deep expertise in call routing, IVR design, and compliance means higher connect rates and better conversions than generalist shops.

Core Service

Pay Per Lead

Need 100 leads a week? We can do that by Tuesday. Need 10,000? Give us a week. Our publisher network and multi-channel infrastructure let us scale lead volume to levels most agencies can't touch.

Core Service

E-Commerce

Full funnel from first click to checkout. Paid traffic acquisition, landing page optimization, conversion rate strategy, and retention — everything between "never heard of you" and "repeat customer."

Managed Search

Full-service Google Ads backed by millions in annual spend and Top 1% Google Premier Partner status. We manage the bids, the copy, the landing pages — you manage the revenue.

Influencer Marketing

Results-oriented creator partnerships built around measurable ROI. No vanity metrics — we connect brands with authentic voices that drive real conversions.

Strategic Consulting

Limited availability: 1 client per quarter. 28+ years of performance marketing mastery, distilled into direct access to Kevin. $1,000/hr, 15hr/month minimum. This isn't for everyone — and that's the point.

Email & SMS

Newsletter management, list segmentation, and SMS campaigns that turn your existing audience into repeat revenue. Direct response at scale — the channel Kevin started on back in the AOL days.

The RRM Advantage

Plugged Into Every Corner
of the Industry

Most agency founders step back from the day-to-day. Kevin does the opposite. With tens of thousands of followers across LinkedIn and the business networking scene, and hundreds of live conversations every single week — calls, messages, deal-making — Kevin is in the trenches constantly. That means RRM doesn't just follow trends. We see them forming in real time.

Always in the Loop

Hundreds of conversations per week with publishers, advertisers, and tech partners. When a new ad network launches, a compliance rule changes, or a vertical heats up — we know about it before it hits the blogs.

The Deepest Rolodex in the Game

Tens of thousands of connections built over 28 years. The best partner networks, the top-performing publishers, the insider deals that never go public — Kevin's network is RRM's competitive edge.

Obsessed With What's Next

From AI-powered optimization to emerging traffic sources, Kevin's passion for new technology means RRM clients always get the latest strategies first — not recycled playbooks from 2019.

Pay Per Call Division

How We Deliver Calls
That Close

From campaign setup to your first inbound call in 48 hours. Here's how the machine works.

  • Strategy & TargetingWe map your ideal customer profile, define qualifying criteria, and build call flows tailored to your sales process and vertical.
  • Publisher ActivationYour campaign goes live across our network of 11,000+ partners. We match your offer to the right traffic sources — search, social, native, display, and influencer.
  • Call Routing & FilteringIntelligent IVR systems qualify callers before they reach your team. Geographic targeting, time-of-day routing, and real-time capacity management ensure every call counts.
  • Quality AssuranceEvery call monitored for duration, intent signals, and compliance. You only pay for calls that meet your agreed-upon criteria.
  • Optimize & ScaleReal-time analytics dashboard. We cut what's not working, double down on what is, and scale volume as fast as your team can handle it.
Pay Per Call Capabilities
Avg. Call Duration Target90-180s
Active Verticals15+
Active Partners11,000+
Monthly Call Volume200K+
Real-Time Analytics24/7
Compliance Monitoring100%
Our Track Record

Brands We've Scaled

From Fortune 500 companies to disruptive startups — massive customer acquisition for the most recognizable names in the world.

PayPal logo
1999 — Fintech

User acquisition for X.com before it became PayPal — $10/signup when users got $20 free.

AT&T logo
Telecom — Nationwide
Netflix logo
Streaming — Growth Phase
Blockbuster logo
Entertainment — 14+ Months

Online acquisition to compete with Netflix. Both still doing mail-order. Campaign ran 14+ months strong.

Uber logo
Rideshare — Expansion
Lyft logo
Rideshare — Acquisition
Comcast logo
Cable & Internet
T-Mobile logo
Wireless — Subscriber Growth
Vonage logo
VoIP — Market Creation
SelectQuote logo
Insurance — Lead Gen
Hartford Life logo
Insurance — Financial
Ooma logo
VoIP — Consumer
TruGreen logo
Home Services
EA Sports logo
Gaming — Acquisition
LendingTree logo
Financial — Lead Gen
Experian logo
Credit — Consumer
Under NDA

Many of our largest campaigns can't be disclosed due to contractual agreements. The work speaks through the results.

$2B+
Client Revenue Generated
40M+
Leads Delivered
500+
Campaigns Launched
28+
Years in Business
Client Testimonials

What Our Partners Say

★★★★★

"Since my start in Affiliate Marketing in 2005, I have worked with RRM and they have always been at the top of their game. Kevin and his team have made it a pleasure to work together in the past and far into the future."

Lou DiFulvio
Affiliate Marketing Veteran
★★★★★

"I have worked with Kevin for close to a decade. We have exchanged millions of dollars running each other's offers and Kevin and his crew are some of the most top notch trustworthy people in the business."

Tim Burd
PurpleFinancial.com
★★★★★

"The team at Rapid Response Marketing is attentive, diligent & honest in partnership. I have worked with RRM for ten years, and they are always willing to extend themselves to build business and earn trust."

Evan Lovett
Flex Marketing Group
★★★★★

"I have been working with Rapid Response for over 4 years. The dependability, quick responsive affiliate managers, technical help, and very good tracking is what I truly value. No one forces offers at you."

Anthony Navarini
Jumpclick
★★★★★

"Rapid Response Marketing is widely experienced in anything related to online advertising and marketing. Their range of experience is vast, covering everything from optimizing campaigns to developing brands."

Laura Belzer
eZepo
★★★★★

"I've known Kevin and the team for years. Great association and have had only positive experiences with the whole team. Great work!"

Gary Hall
Concepts Rise
By Invitation Only

When Everything's On Fire,
They Call The ClickFather.

There's a reason the phone rings at 2AM. A campaign that was printing money yesterday just flatlined. A $500K/month media buy is hemorrhaging cash and nobody on the team can figure out why. A competitor just stole your top publisher and your revenue is in freefall. That's when people call The ClickFather.

Emergency Turnaround
Campaign profitable again in 72 hours

"We were burning through $80K/week on a lead gen campaign that stopped converting overnight. Our agency had no answers. Our media buyer quit. Kevin got on a call, diagnosed the problem in 40 minutes — a compliance change had triggered a platform penalty across our entire funnel. He rebuilt our approach and we were back to profitable in 72 hours."

— CEO, Performance Marketing Firm • NDA
Startup Launch
Zero to 6 figures/month in 90 days

"We had a great product, zero marketing infrastructure, and $200K to spend. Three months of consulting with Kevin and we had a full media buying operation, relationships with four tier-1 networks, and were generating six figures in monthly revenue. Kevin built the playbook — we just had to run it."

— Founder, DTC Brand • NDA
Enterprise Overhaul
Hit annual call target in Q1

"Our internal team had been trying to crack pay per call for 18 months. Millions spent, nothing to show for it. Kevin walked into our boardroom, told us everything we were doing wrong in the first hour, rebuilt our routing logic, publisher strategy, and compliance framework — and we hit our annual target in the first quarter."

— VP Marketing, Fortune 500 • NDA

But here's what separates Kevin from every other consultant in this space: if he doesn't believe he can deliver massive, disproportionate value — he'll tell you no. He's turned away more clients than he's taken. The ClickFather doesn't do half measures.

This isn't coaching. This isn't a course. This is nearly 30 years of battle-tested knowledge deployed directly into your business by the person who built it. One client per quarter. No exceptions.

If you're serious, email Kevin directly with "Consulting" in the subject line. Tell him about your business, your challenges, and where you want to go. He'll determine if it's a fit.

Email Kevin About Consulting →
Hourly Rate$1,000/hr
Minimum Commitment15 hrs/month
Availability1 client/quarter
Free ConsultationsNone
Free Phone CallsNone
Rate NegotiableNo
🔒 Subject line must include "Consulting" to be reviewed
Get In Touch

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